Google Launches Campaign Optimizer For Automated AdWords Tips

The Inside AdWords Blog announced the launch of AdWords Campaign Optimizer. This is an automated AdWords tool that gives you tips on how to improve your campaign, in just minutes. When you run the tool, Google says it will "automatically analyze your budget, keywords, and landing page, and create ...

Jul. 31, 2007 at 8:15am Eastern by Barry Schwartz

WTF! US Court Declares You Have No Privacy On YouTube

You have no privacy on YouTube. So effectively declared a US judge yesterday. And now somebody in the US government better stop grandstanding about search and privacy protection and actually get some laws enacted. Yesterday's move might be the ultimate incentive, as US politicians realize that what ...

Jul. 3, 2008 at 8:18am Eastern by Danny Sullivan

Google Changes Referral Policy For AdSense Referrals

... of North America, Latin America, or Japan. Again, this only impacts the AdSense referral product. This does not impact the referral products for AdWords, Checkout, Google Pack, and so on. This has generated a lot of negative reaction from the contextual ad community: AdSense Change Rules - Stupidity ...

Jan. 9, 2008 at 8:39am Eastern by Barry Schwartz

SearchCap: The Day In Search, May 12, 2008

... AdSense No-Nos, Search Engine Roundtable Putting More Ads On Your Page: Tactics to Increase Your AdSense Earnings Overnight, Problogger Google AdWords Editor a Great Tool for Content -- and for Yahoo/Microsoft!, Search Engine Watch UK Users Report Google AdSense Phone Verification Not Working, Search ...
Related Searches: Powerset

May. 12, 2008 at 4:00pm Eastern by Barry Schwartz

IAC To Split Up, Extends Google Ad Deal Worth $3.5+ Billion

... ads on IAC's Internet properties, including Ask.com. Yes, Ask.com does have their own ASL program, but Google fulfills much of the ads with their AdWords inventory. Earlier this year, there was question if Google would renew the deal with Ask. This deal is worth about $3.5 billion to IAC, so I suspect ...

Nov. 5, 2007 at 12:45pm Eastern by Barry Schwartz

SearchCap: The Day In Search, April 7, 2008

... link out from your blog, Jennifer Slegg Paid Search & Contextual Search-ad buyer: Clients spending more on Yahoo, less on Google, Valleywag AdWords API Coming Out of Beta, AdWords API Blog Paid Search Becoming A Software Idea Goldmine, SEM Geek A Look at Demographic Bidding for AdWords, Search Engine ...
Related Searches: Music

Apr. 7, 2008 at 5:52pm Eastern by Barry Schwartz

Google Made 20 "Improvements" To AdWords In Q3 2007

... Fox, director of product management in the advertising division, said that in the third quarter of 2006, Google only made 2 or 3 improvements to the AdWords platform. Why did Google make so many changes, which consisted of landing page factors, quality scores, and so on? "There is still substantial ...

Oct. 25, 2007 at 9:48am Eastern by Barry Schwartz

SearchCap: The Day In Search, March 12, 2008

... Notes to Google Maps, RockYou Widgets And More, TechCrunch Paid Search & Contextual Reminder: Website Optimizer Online Seminar Tomorrow, Inside AdWords Do you have a problem with Google Adsense showing PSAs?, JenSense adCenter Analytics - How To Run Basic Traffic History Reports, adCenter Blog Eliot ...
Related Searches: Searchme | Books | Performics

Mar. 12, 2008 at 5:46pm Eastern by Danny Sullivan

Google AdWords Improves Target By Location Feature With Maps

I got a tip from Scott Edwards that Google has quietly improved the "target customers by location" feature in the AdWords console. You can see old screen captures of the multi-step process at the Search Engine Roundtable, but the new method is much more intuitive. You are given four tabs ...

Dec. 5, 2007 at 12:40pm Eastern by Barry Schwartz

SearchCap: The Day In Search, March 7, 2008

... with the precedent set forth by the federal trademark law. In short, you can now legally bid on trademarked terms. Google Tests More TV Ads With AdWords Integration Google Integrates TV Ads Into Adwords Platform by Pinny Cohen shows screen captures of AdWords reports with TV ad integration. Pinny said ...

Mar. 7, 2008 at 3:20pm Eastern by Barry Schwartz