3,000+ Hours Of Olympic Video: Can Search Engine Users Find It?

... their YouTube content, ranking it higher, embedding it on the search results page, and getting it in front of Olympic video-hungry searchers. Eric Papczun is director of natural search optimization for DoubleClick Performics. The Video Search column appears on Thursdays at Search Engine Land.

Aug. 14, 2008 at 8:36am Eastern by Eric Papczun

News Video Research Offers SEO Opportunities

... more video search results on the mainstream search engines. To get more in-depth information on this first-of-its-kind study, I recently interviewed Eric Papczun, Director of Natural Search Optimization for DoubleClick Performics. The following is our Q&A about the report findings and the potential ...

Jul. 18, 2008 at 12:47pm Eastern by Grant Crowell

Video Search Engine Optimization: Catering To The Masses

... search-friendly pages for each of the videos. Why? Consumers are hungry for content, and there’s plenty to consume if they can’t find yours. Eric Papczun is director of natural search optimization for DoubleClick Performics. The Video Search column appears on Thursdays at Search Engine Land.
Related Searches: Inbound Link | Papczun | Video Optimization

Feb. 28, 2008 at 8:05am Eastern by Eric Papczun

Tagging 10,000 Videos: Science Or Sweat?

In the last SEL video search column, Eric Papczun described the dilemma faced by content producers that are striving to keep up with the insatiable demand for new video content. Producers are looking for efficient methods of discovering what online viewers are interested in, and then packaging their ...

Mar. 13, 2008 at 8:05am Eastern by Sherwood Stranieri

A Closer Look At EveryZing

... classically optimized landing pages. For large publishers and aggregators of video and audio content, EveryZing is just what the SEO doctor ordered. Eric Papczun is director of natural search optimization for DoubleClick Performics. The Video Search column appears on Thursdays at Search Engine Land ...
Related Searches: Everyzing | Papczun

Apr. 24, 2008 at 7:44am Eastern by Eric Papczun

Video Search: New Column From Search Engine Land

... results. Our video search columnists are: Grant Crowell, CEO and Creative Director, Granttastic Designs Bob Heyman, Chief Search Officer, Mediasmith Eric Papczun, Director, Natural Search Optimization, Performics Sherwood Stranieri, Director, Natural Search, SMG Search In today's debut article, Grant ...
Related Searches: Video | Video Search | Grant Crowell | Video Optimization

Jan. 31, 2008 at 2:53pm Eastern by Chris Sherman

Searching The Web For News Video

... , a sample size of 500 has a sampling error of ± 4.4%. For full results of DoubleClick Performics' Searching for Video News Study, please contact Eric Papczun at epapczun@doubleclick.com. Eric Papczun is director of natural search optimization for DoubleClick Performics. The Video Search column appears ...
Related Searches: Video Search

May. 29, 2008 at 6:58am Eastern by Eric Papczun

Marketing Video Via Paid Search

... intersects with online video as a marketing vehicle, gaining visibility through paid search can be an extremely effective distribution strategy. Eric Papczun is director of natural search optimization for DoubleClick Performics. The Video Search column appears on Thursdays at Search Engine Land.

Sep. 11, 2008 at 9:10am Eastern by Eric Papczun

Having Trouble Getting Your Video Content Indexed? YouTube Can Help

... much greater effort into optimizing their video and hosting page to have any shot of ranking well in any major search result. The choice is theirs. Eric Papczun is director of natural search optimization for DoubleClick Performics. The Video Search column appears on Thursdays at Search Engine Land. ...

Jul. 17, 2008 at 7:43am Eastern by Eric Papczun

Search Month: March 2008 Search News, In Review

Search Month is a monthly newsletter that recaps stories covered on Search Engine Land over the past month. It's also available by feed here. Below, news about Search Engine Land itself, then our 10 most popular stories from March 2008, then a major story for various search topics along with other ...
Related Searches: Press Release | Search Share | Reputation Management

Apr. 7, 2008 at 2:22am Eastern by Danny Sullivan