What Are Search Engines Saying About Your Brand?

... in two weeks I'll talk about how to boost favorable content so that it pushes down competing or unfavorable sites that are currently ranking well. Jessica Bowman is the Director of SEO for Business.com and an independent consultant and author of the SEM / SEO In-house Blog. The Brand Aid column appears ...
Related Searches: Blog | Branding

May. 9, 2007 at 12:42pm Eastern by Jessica Bowman

The In-House SEO Life Cycle

... and their absence can send you back. Where is my SEO team in the in-house SEO life cycle? Synergy, and it’s a beautiful place when you get here! Jessica Bowman is the Director of SEO for Business.com and an independent consultant and author of the SEM / SEO In-house Blog. The In House column appears ...

Jun. 27, 2007 at 8:40am Eastern by Jessica Bowman

Lessons Learned As An In-House SEO Consultant

Jessica Bowman's article in the Winter issue of Search Marketing Standard, "Bringing SEO In-House," defines the In-House SEO Life Cycle as: Courtship, Honeymoon, Reality, and Synergy phases. In the courtship phase you recruit the best in-house SEO possible. When the honeymoon is over, reality ...
Related Searches: Seo Reports

Feb. 27, 2008 at 8:59am Eastern by Paul J. Bruemmer

Dominate Page One For Your Brand Phrases

... you get started, strap on your thinking cap and get creative to make the keywords sound just right, flow naturally and start boosting your rankings. Jessica Bowman is the Director of SEO for Business.com and an independent consultant and author of the SEM / SEO In-house Blog. The Brand Aid column appears ...
Related Searches: Subdomains

Jun. 13, 2007 at 8:57am Eastern by Jessica Bowman

Why You Need To Know SEO Basics, Even If You Outsource

... a bit about SEO and you'll be able to manage your agency effectively, respond to basic SEO questions, and articulate your SEO strategy to others. Jessica Bowman is a free agent SEO strategist available for SEO site audits, SEO trainingand helping in-house SEO programs become more successful. The In ...
Related Searches: Seo Strategy

May. 28, 2008 at 3:07pm Eastern by Jessica Bowman

Do You Need SEO Standards For Your Company?

... expand your SEO standards and guidelines as situations arise. Before you know it you will have a very thorough reference document for your company. Jessica Bowman is a free agent SEO strategist available for in-house SEO training, SEO audits and identifying your SEO opportunities. Jessica is an international ...
Related Searches: Seo Tips

Apr. 3, 2008 at 11:51am Eastern by Jessica Bowman

The Challenges Of Bringing Search Marketing In-House

... . Use whatever reporting tools you have available to track performance over time, and if possible, translate this into financial terms." Jessica Bowman, Business.com:"The biggest challenge with bringing SEO in-house varies by company. The other in-house experts in this series have mentioned ...
Related Searches: Inhouse

Jul. 5, 2007 at 8:55am Eastern by Manoj Jasra

What To Do When Your Company Wikipedia Page Goes Bad

... Wikipedia. In the meantime, use this information to gather ideas, pitch recommendations and get buy-in for making your Wikipedia page more positive. Jessica Bowman is the Director of SEO for Business.com and an independent consultant and author of the SEM / SEO In-house Blog. The Brand Aid column appears ...
Related Searches: Wikipedia

Jun. 27, 2007 at 9:46am Eastern by Jessica Bowman

SEMPO Announces New 2008 Board of Directors

... of Directors that will take office on March 12, 2008. The board of directors includes: Chris Boggs, SEO Manager, eMergent Marketing / Brulant, Inc.Jessica Bowman, In-House SEO ExpertMassimo Burgio, Global Search Expert, Global Search InteractiveBruce Clay, President, Bruce Clay, Inc. Dave Fall, VP Product ...

Feb. 25, 2008 at 1:46pm Eastern by Barry Schwartz

SEO Site Audit: A Wise Investment For All Companies

... to budget it for 2009. It will help your SEO program, open your eyes to new ideas, and confirm to IT and your management what you should be doing. Jessica Bowman is an SEO expert for hire to do an SEO site audits, SEO training and build a rock solid SEO program. Jessica is international speaker, industry ...
Related Searches: International Seo | Seo Site Audits

Mar. 5, 2008 at 7:01am Eastern by Jessica Bowman