Search Engine Marketers Weigh In On Local Search Ranking Variables

SEO practitioner David Mihm conducted a survey of local search marketing professionals about which variables they believe most heavily influence local rankings and results. It's a great resource for those interested in local SEO and related issues. Rather than a simple list, it's an open discussion ...

Jun. 17, 2008 at 4:22pm Eastern by Greg Sterling

The hCard Microformat & Local Search Optimization

Last year in a blog post on tips for local SEO, I recommended using the hCard microformat as a component of local search engine optimization. I believe I was first to recommend this, and I was happy to hear a few different speakers at the SMX Local & Mobile Conference a couple of weeks ago recommend ...
Related Searches: Microformats

Oct. 15, 2007 at 12:31pm Eastern by Chris Silver Smith

Advanced Local Search Optimization Tips

Extreme Local Search Optimization Tactics by Chris Silver Smith of SuperPages.com at the Natural Search Blog has given us seven "extreme" local SEO tips we might try in our local SEO campaigns. Here they are in short. (1) Use keywords in your business name title. (2) Use "A" in ...
Related Searches: Seo Tips | Chris Silver Smith

Jan. 17, 2007 at 9:35am Eastern by Barry Schwartz

Local SEO For Retail Store Locators

... , service providers, and more will frequently have a substantial web presence coupled with the desire to make it easy for consumers to find their local outlets. But most of these companies haven't thought their store locator strategies through very well, treating the site feature as just a necessary ...

Sep. 13, 2007 at 11:45am Eastern by Chris Silver Smith

21 Essential SEO Tips & Techniques

... a lot of uncertainty over what makes up "the basics." Without access to high-level consulting and without a lot of experience knowing what SEO resources can be trusted, there's also a lot of misinformation about SEO strategies and tactics. This article is the second in a two-part SEO checklist ...
Related Searches: Basic Seo | Seo Tips | File Name | Keywordspy

Jun. 28, 2007 at 7:41am Eastern by Matt McGee

Using Images For Local SEO

... in one area can now leach over to affect another. For these reasons I'm providing some suggestions for using images to achieve better rankings for local businesses and for local search. A recent Hitwise report indicates that usage of Google Maps increased significantly as a result of more visibility ...
Related Searches: Flickr | Chris Smith

Jul. 23, 2007 at 8:22am Eastern by Chris Silver Smith

Search Year 2007: Search News, In Review

... are organized. In many categories, I tried to pick the biggest news story for that topic. This isn't always the case. With some categories such as SEO, there where many good, compelling stories. In some of those cases, I went with a catchy headline or a recent, broadly applicable article. I wish I'd ...
Related Searches: Chart Search Engine | Seo Tips | Search Engine Statistics | Top Search

Jan. 1, 2008 at 2:29pm Eastern by Danny Sullivan

More Rounds In The "Is SEO Overrated" Debate

The "Is SEO Overrated Or Rocket Science" debate continues. Sigh. OK, I give up. I guess we have to have this every two or three years. All the arguments I'm reading, I've read (or made before). But maybe that's healthy in an industry where you always have new people coming in. I'll give you ...
Related Searches: H2 Tags | H1 | Meta Tags | Mobile Seo

Jan. 11, 2007 at 11:22am Eastern by Danny Sullivan

Search Month: September 2007 Search News, In Review

... its own counter ads. The ad actually came from an Apple affiliate. =================== 7) Eleven Tips For Optimizing PDFs For Search Engines - The SEO purist may argue why anyone would ever want to use PDF content on a website for search purposes. The reality, however, is that many businesses have a ...
Related Searches: Quality Score | Long Tail | Search Share

Oct. 2, 2007 at 12:31pm Eastern by Danny Sullivan

SMX Advanced '08 - Day Two Recap

... , so stay tuned for that. Here are the sessions recaps: Eric Lander's Day One Recap of SMX Advanced in Seattle, Search Engine Journal SMX Advanced: SEO Domain Buying, Local SEO Guide Analytics Every SEO Needs To Know, BruceClay.com Analytics Every SEO Needs To Know, Search Engine Roundtable Bid Management ...
Related Searches: Smx Advanced | Smx Recap

Jun. 4, 2008 at 7:35pm Eastern by Barry Schwartz