21 Essential SEO Tips & Techniques

... web analytics software in place so you can track what's working and what's not. 6. Build a great web site. I'm sure you want to show up on the first page of results. Ask yourself, "Is my site really one of the 10 best sites in the world on this topic?" Be honest. If it's not, make it better ...
Related Searches: Basic Seo | Seo Tips | File Name | Keywordspy

Jun. 28, 2007 at 7:41am Eastern by Matt McGee

Lower Keyword Focus To Improve Search Engine Rankings

... it was easy to rank well in Google for just about anything just by using the keywords in your anchor text and plastering the term everywhere in your page copy. I appreciate that, knowing that back then I ranked in Google's top 10 results for search engine marketing without knowing much about the topic ...
Related Searches: Keyword Density | Sandbox

Aug. 16, 2007 at 8:28am Eastern by Aaron Wall

13 Tips For Getting Page One Search Rankings

How do you get what you want on page one for your brand phrases? When facing negative content at the top of the SERPs, it’s a challenge many companies want to conquer very quickly. The good news is that it is doable; it’s just that not many people talk about how to do it. If you have unfavorable ...
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May. 30, 2007 at 11:54am Eastern by Jessica Bowman

SEO "Don'ts": 20 Fatal Mistakes You Must Avoid To Succeed

... . 9. Don't stuff keywords in your meta tags, image alt tags, etc. That is so 1996-97. Today, it's called spam. 10. Don't stuff keywords in your page footer with lightly-colored or hidden text. That is so 1998-99. Today, it's also called spam. 11. Don't have the same title element on every page. Variety ...
Related Searches: Sub Domain | Ajax Seo | Seo Tools | Hidden Text

Jun. 21, 2007 at 3:03pm Eastern by Matt McGee

Search Engine Land: Top Stories & Stats, Jan. 16, 2007

... the most traffic, about 60. This came off of terms like wikipedia and wikiseek via Google News, as best I can tell. Takeaways here? Think about your page titles, of course. I made sure to have the names of both key players in the page title, to help do better for those words. Second, not being first ...

Jan. 17, 2007 at 8:02am Eastern by Danny Sullivan

Search Engine Land: Top Stories & Stats, Jan. 10, 2007

... did the first one yesterday, I warned this wouldn't be a daily activity. But we had another record traffic day, including making the Delicious home page. That's going to make for some nice comparison to Digg traffic for a future post. In the meantime, here's are the top stories yesterday on Search Engine ...
Related Searches: Clicktracks

Jan. 11, 2007 at 7:33am Eastern by Danny Sullivan

How To Walk A Mile In A Search Engine's Shoes

... . Online forums and message boards are filled with questions like "Why is my competitor outranking me?", "Why doesn't my new product page bring me any search traffic?", or "How come my site hasn't been crawled in a month?" If you live and breathe search marketing, these ...

Sep. 25, 2008 at 12:29pm Eastern by Matt McGee

Danny Sullivan Tackles Search 3.0 And 4.0 In SMX West Keynote

... . This is straightforward stuff for experienced search marketers, but brand new to many. Danny is talking about how Search 1.0 was primarily about on-page factors like keyword density and keyword matching. This was so unsophisticated, it more or less launched the practice of gaming the search engines ...
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Mar. 3, 2008 at 12:23pm Eastern by Andrew Goodman

SearchCap: The Day In Search, October 26, 2007

... employees next year. So like Google and Microsoft, it'll be forced to IPO against its will sometime next year,. Preview YouTube's New Video Browsing Page The YouTube Blog announced that new features are going to be launched in the upcoming months. One new feature is a new user interface for the video ...

Oct. 26, 2007 at 3:56pm Eastern by Barry Schwartz

Forming Good Title Tags for Local Businesses

... in your local business site's rankings and don't have a lot of time, you can't go wrong with making some simple improvements to your homepage title tag. The text within the title tags is one of the top signals used by Google, Yahoo! and other search engines to decide what keywords are relevant to a ...

Aug. 25, 2008 at 1:52pm Eastern by Chris Silver Smith