Video Search: New Column From Search Engine Land

Our newest Search Engine Land column, Video Search, launches today. Video Search looks at how search engines index videos, and explores the unique search engine optimization techniques that can make videos visible in search results. Our video search columnists are: Grant Crowell, CEO and Creative Director ...
Related Searches: Video | Video Optimization | Grant Crowell

Jan. 31, 2008 at 2:53pm Eastern by Chris Sherman

Google Video Morphs Further Into New Video Meta Search Role

Last month in Video Hits Google Universal Search & Google Video Now Live With Meta Search?, we covered how Google Video was morphing into its new role as a meta search engine. Now reports of new video sources have emerged. Google Video Now a Video Search Engine from Google Blogoscoped describes ...
Related Searches: Video | Universal Search

Jun. 14, 2007 at 8:47am Eastern by Barry Schwartz

40 Percent Frustrated With Video Search

I'm generally suspicious of surveys that say things you'd expect them to say by the company that commissioned them. In this case, ClipBlast -- a video search site -- sends word of a survey covering frustration with video search. Still, I'll pass along some stats and the press release, for what they ...
Related Searches: Video

Feb. 28, 2007 at 12:54pm Eastern by Danny Sullivan

Video Search Challenge Isn't Speech Recognition, It's Content Owner Management

Millions of Videos, and Now a Way to Search Inside Them from the New York Times is a big giant love story to video search firm Blinkx, suggesting that the idea of finding video content will take a leap through new idea of speech recognition. In reality, it's not a new idea. It's been in practice for ...

Feb. 26, 2007 at 10:20am Eastern by Danny Sullivan

Does Online Video Pay? And How Much, Exactly?

Grant Crowell's article about video promotions through Internet Yellow Page programs raises a point that's probably on the mind of any serious marketer. The hype surrounding online video is deafening, and getting louder: its bizarre mix of content, the experiments by mainstream broadcasters, the sporadic ...
Related Searches: Online Video | Video Marketing

Feb. 7, 2008 at 7:18am Eastern by Sherwood Stranieri

Blinkx Offers Video Ad Widget, Does Partnership With Social Search Engine Eurekster

On the heels of yesterday's Google AdSense video announcement, video search engine Blinkx has announced advertising for video using its "AdHoc" contextual ad platform. The difference is that the AdHoc contextual ad widget works with other video players embedded in third-party sites. As explained ...

Oct. 10, 2007 at 8:42am Eastern by Greg Sterling

Driving Video Consumption: The Key To Capturing Advertising Dollars

... 1st post to this column, my colleague Tom Wilde questioned whether direct response or brand marketing would lead the inflow of dollars to the online video advertising market. While both forms of advertising are potentially applicable to what is expected to be a $4B (eMarketer) to $7B (Jupiter) market ...

May. 22, 2008 at 8:54am Eastern by Stephen Baker

Sproose Adds Voting To Help Rank Video Search Results

Sproose announced the launch of a Digg-like element to their video search engine. Users can now vote on video results at Sproose, which will have a direct impact on the rank of those video search results. The look is very similar to Digg, allowing users to click an "I like it" vote button ...

Aug. 29, 2007 at 10:20am Eastern by Barry Schwartz

Mythbusting: Why Video Should Be A Core Search Marketing Tool

During the past year-plus of working with scores of small and medium sized businesses (SMBs) on testing and then launching online video advertising campaigns, we have compiled a short list of common myths associated with online video advertising, implications for search, and what it means to the SMB ...
Related Searches: Seo

May. 29, 2008 at 8:36am Eastern by Glenn Pingul

SearchCap: The Day In Search, June 12, 2007

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. But before the news, a request! When Online Marketing Blog had a poll for best search podcast recently, I was one of the few that did NOT beg, plead or cajole listeners to vote for my Daily ...
Related Searches: Netratings | Idearc

Jun. 12, 2007 at 4:40pm Eastern by Danny Sullivan